PLAN Z
Chapter 2, extendedFrom The Author Wallp. 31
case · Dark speculative fiction

Ron Shaw

author of The Purgatory Series
Logo & identityBook coversAuthor websiteSocials
planThe Full Story
covers4 books
Ron Shaw
Ron Shaw
the brief

Ron is a New England indie author writing dark, character driven stories where the supernatural is never the scariest thing in the room. His Purgatory series follows Clay Mitchell after an unexpected death, and Where Shadows Chase the Light is his poetry about grief and getting back up.

the snag

A three book series plus a poetry collection, all about death, identity and the space between light and ruin. Everything had to feel cinematic, a bit holy and a bit doomed, and his Instagram needed a voice that wasn't just buy my book.

what we did

We gave him a gold RS monogram that glows like a seal on an old door. Then covers that read as one series, a lone figure under a different sky on every book, plus a whole nebula of color for the poetry. His site is navy and gold, built like a quiet chapel. And his Instagram got a daily series called Dark Facts from Literature, mixed with moody launch posts in the same smoky black and gold.

stay connected to the void

01
one soul, four skies

Book covers

Same lone figure, same type, a new sky for every book. Line them up and it's obviously one story.

Echoes of Reckoning
Broken Reflections
Death's Sweet Whisper
Where Shadows Chase the Light
02
dark facts, daily

Socials

Scroll his grid and it hums. Smoky black tiles, gold type, Dark Facts from Literature on repeat and launch posts in between.

see the live feed
ronshawwritesRon Shaw

Smoke, gold and a dark fact a day. Scroll his profile and it reads like a haunted library.

03
trailers for the afterlife

Launch posts

Launch posts that feel like movie trailers. One line, one book, one dark sky.

Now available
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05
a quiet chapel

Author website

Navy, gold and calm. The whole series, the poetry, his story and a sign-up that says stay connected to the void.

visit the live site
ronshawwrites.com
Ron Shaw, Homepage
Home
Books
About
everything in the box
  • RS monogram logo
  • Purgatory series cover look
  • 4 book covers
  • Instagram grid system
  • Dark Facts from Literature series
  • Launch posts
  • Custom author website
  • Fully phone friendly
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